Preview Course curriculum (in progress)

  • 2

    Welcome + Introductions

    • A message from the instructor

    • How to Navigate the Course Platform

    • Before we begin...

  • 3

    Business Model Design

    • Design Process

    • Case Study: Amy's Value Proposition & Assumptions

    • Next Steps + Take Aways

  • 4

    Market Research

    • Next Steps + Take Aways

  • 5

    Customer Discovery

    • Features v. Benefits

    • Amy’s Case Study: Business Model

    • Next Steps + Take Aways

  • 6

    Customer Journey + Experience

    • Next Steps + Take Aways

  • 7

    Rapid Prototype + Theory of Change

    • Next Steps + Take Aways

  • 8

    Social Impact Model + Metrics

    • Evaluation a+ Feedback

Coming soon!

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Instructor

Paul Wright

My name is Paul Wright, and I have served in various community economic development financing roles. I've worked with both private and public “impact investors,” and helped deploy over $20 million into projects in my 20-year career.

During those years, I saw two big problems: ‍

1. Impact investors have trouble getting money out the door to the right projects.

2. Owners of social enterprises have trouble finding the right investors who understand their unique model.

This is why these courses were created: to help businesses learn more about social enterprise, to teach owners how to start or transition to a social enterprise, and for owners learn how and where to look for investors and position themselves to get the funding they need to grow (and is right there waiting for them).

I'd love to have you join us. See you in class!‍